Diggy Dupé Shares 'Keke Boy' Video

Central Auckland rapper Diggy Dupé shares the video for ‘Keke Boy’, a song that’s all about being unapologetically Polynesian in a western influenced society. Produced by SWIDT's SmokeyGotBeatz, Cook Island drums are incorporated into the hard beats that set the tone for the track mixing Niuean language with Central Auckland slang.

“It’s just how we speak, it’s a reflection of the culture clash we deal with every day,” says Diggy Dupé.

“One of the aims is to use island words as often as possible until it becomes the norm. We’ve got to set the standard and it provides a sense of pride and belonging when other Pacific Islanders hear their native tongue on a song other than an old hymn.”

"The video was obviously made well before lockdown - usually I'd be asking my DJ friends to play this track in clubs, and get together with mates to party to it. The best thing we can do is at the moment is stay where we are and do what we need to do. I hope 'Keke Boy' is a song that makes people feel good."

The track is the first from Diggy Dupe's full length debut, and his first release since he was a Best Hip Hop Act finalist at the 2019 Vodafone New Zealand Music Awards. The new album follows on from his acclaimed EPs  K.O.T.I.C and Island Time. The album is due out mid-2020, featuring beats from all-New Zealand producers and continuing to tell tales of Central Auckland life through a Polynesian lens.

The video drops today ahead of the track’s release on streaming services at midnight tonight. Pre-save on Spotify, and stream from tomorrow on your favourite streaming service.